Manhattan Beach, CA – Project Sunscreen, the California-based, Aussie-inspired, and dermatologist-developed mineral sunscreen, has been certified by PETA as an approved Global Beauty without Bunnies brand.
A former competitive athlete and a mom of two, Henderson's philosophy is that the earth is good to you, so you need to treat her with respect. "When Project Sunscreen was born in 2016, we pledged from the beginning to create the best product possible without compromising our commitment to the planet," said Rachel Henderson, CEO.
This commitment includes ethically and sustainable choices regarding formulas, packaging, and innovation for the brand.
According to Henderson, the growing desire for 'clean' beauty products that are created thoughtfully, without any proven or suspected toxic ingredients, is vital. When it comes to sunscreen, this means mineral-based products that are reef- and ocean-friendly. It also means listening to shoppers' needs and offering them outstanding products that do what they promise to do and that are also good for the world around them. All Project Sunscreen products are free from fragrances, dyes, GMOs, oxybenzone, octinoxate, parabens, and PABA.
"We never have – and never will – use animal-derived ingredients in our products. Not only are we cruelty-free, but we pledge to not sell into countries that conduct animal testing on cosmetic formulas. PETA is the gold standard when it comes to compassionate consumerism," continued Henderson, "and receiving this designation is a high-water mark for Project Sunscreen."
People for the Ethical Treatment of Animals (PETA) is the largest animal rights organization globally, with more than 6.5 million members and supporters.